Contemporary Art in many modern art galleries in the Western World can be bewildering to many people. For many art insiders, art—especially conceptual art—is a substitute religion—an avenue down which to direct their existential impulses. Art demands leaps of faith, but it rewards the believer with a sense of consequence. Artists make work that ‘look like art’ and behave in ways that enhance stereotypes.
This module focuses on the role of art in modern society, why it is so popular, the key figures in the art world that make it a multi-billion-dollar industry, the subculture of art and what art means to different sections of the art world.